Blog archives

2015

Internet shopping: it really depends on the product

Interacting in the past couple of months with members in our UK & France communities, we noticed some changes in their shopping habits from the earlier periods of 2013 and 2014.

In 2015, an increasing number of people used their Smartphone to buy something else than those items that don't require delivery - so not only to get the news, and buy books, music, theatre tickets and travel. Yet the majority are still reluctant to buy their food or clothes via a Smartphone, concerned notably by the not so comfortable buying experience, and the smaller screen size.

2015-08-15 15:19 by Nathalie Kantorowicz (comments: 0)